During the COVID-19 pandemic of 2020, Tria's popularity soared as customers turned to at-home devices for their laser hair removal needs. Tria launched a new limited-edition color to the 4X family during this time: The Luxe Grey 4X. This addition makes the 4X a family of three, along with Fuchsia and Green.
The Tria 4X and SmoothBeauty™ Laser both won the InStyle Best Beauty Buys Award in 2020. Every year, InStyle surveys top dermatologists to find out which laser devices they recommend. The Hair Removal Laser 4X won for Best Hair Removal Device, and the SmoothBeauty Laser won the Best Wrinkle Laser award. This is the 6th win for the 4X and the 5th consecutive win for the SmoothBeauty Laser.
Two of Tria's top-selling laser devices won the InStyle Best Beauty Buys Award for being the best hair removal and wrinkle lasers on the market in 2016, chosen by leading dermatologists.
The Tria Hair Removal Laser 4X receives multiple upgrades to model 3.0--a LED display, a laser pulse counter, and five power levels. The unlocking skin sensor is now located at the machine's base
instead of on a separate handheld device.
Specifically designed to treat smaller areas of the body (think underarms, face, and bikini line), the Precision Hair Removal Laser incorporates the same diode laser technology used in a professional setting.
Tria's SmoothBeauty™ Laser, formerly called the Skin Rejuvenating Laser, is Canada medical device licensed and CE marked for home use to treat multiple aging signs, including fine lines,
wrinkles, uneven pigmentation, age spots, and skin texture. The launch of this laser device in both the Canadian and UK markets represents a
revolutionary breakthrough in anti-aging at-home laser treatments.
Tria launches the Skin Perfecting Blue Light in Korea, most recently known as the Positively Clear Acne Clearing Blue Light.
Tria UK expands distribution to new retail partners Space NK, Selfridges, Harrods, and Harvey Nichols.
A clinical study conducted by Ronald G. Wheeland, M.D. F.A.C.P., concludes the Tria Hair Removal Laser is safe and highly effective at permanently reducing unwanted hair among users one year after they completed a course of eight treatments.
Laser expert Ronald G. Wheeland, M.D., validates Tria Skin Perfecting Blue Light is “effective and well tolerated, offering rapid, gentle, and convenient treatment of inflammatory acne” in an article published in the Journal of Clinical and Aesthetic Dermatology, May 2012, Volume 5, Number 5.
Tria Beauty hires its 100th employee.
Wheeland, MD, FACP, Lasers in Surgery and Medicine 44:500-557 (2012)
Tria Laser 3.0 launches with the latest technology, quicker treatment times and expert precision.
Tria launches its Skin Perfecting Blue Light, most recently known as the Positively Clear Acne Clearing Blue Light, in Japan.
Tria Beauty expands distribution of Tria Laser to the United Kingdom, Germany and Spain.
Tria Laser and clinical data for Blue Light are spotlighted at the 22nd World Congress of Dermatology.
Tria Beauty is one of the fastest-growing technology companies in the North America and is ranked on Deloitte's Technology Fast 500 list.
Tria's Acne Clearing Blue Light device is FDA-cleared to treat mild to moderate inflammatory acne and for individuals who want a clearer, more radiant complexion.
Tria Beauty opens its first office in Korea.
Tria Beauty expands distribution to Korea and Canada.
Bloomingdale's becomes a key retail partner.
The latest generation laser features two added comfort settings, making it even easier to customize treatments.
Ronald G. Wheeland, M.D., evaluates Tria Blue Light's effectiveness. 94% report improved overall appearance of skin in just two weeks. Tria Beauty Clinical Study 030
Tria Beauty expands global headquarters in Dublin, California.
Tria Laser debuts on QVC® and expands distribution throughout the U.S.
Advertising Age names Tria one of "America's Hottest Brands."
The first commercial Tria Blue Light device is developed to offer effective, rapid and gentle treatment of mild to moderate acne, and improve overall complexion.
Tria Hair Removal Laser receives FDA clearance and is sold in the U.S.
Tria Hair Removal Laser receives Allure magazine’s Beauty Breakthrough award and Women's Wear Daily's Breakthrough Product award.
Tria Beauty hires its 50th employee.
World-renowned laser expert Ronald G. Wheeland, M.D. validates Tria Laser's efficacy. Dr. Wheeland is a former president of the American Academy of Dermatology, the American Society for Dermatologic Surgery, and the American Society for Laser Medicine and Surgery.
Clinical trials, rigorous safety and efficacy testing are performed on the Tria Laser in the U.S. to support an FDA submission.
The first Tria Hair Removal Laser is sold in Japan.
Founders open their first office in Pleasanton, California and hire the first Tria employee.
The first commercial Tria Hair Removal Laser is created and manufactured.
The inventors of the LightSheer™, the gold standard for in-clinic laser hair removal provided by physicians, start Tria Beauty (formerly known as SpectraGenics).
Their goal: to transform the LightSheer (which weighed in at a whopping 120 pounds and cost $100,000) into a handheld laser small and easy enough for at-home use, and capable of delivering permanent results.